The Verb Impeach As Defined By Websters Third International Dictionary

The verb "impeach" as defined by Webster's Third International Dictionary is to cause an official to be removed from office because of conviction of impropriety, misdemeanor, or misconduct while in said office. The right to impeach public officials is secured by the U.S. Constitution in Article I, Sections 2 and 3, which discuss the procedure, and in Article II, Section 4, which indicates the grounds for impeachment: "the President, Vice President, and all civil officers of the United States shall be removed from office on impeachment for, and conviction of, treason, bribery, or other high crimes and misdemeanors." Treason and bribery are specified by the framers as "high crimes," however, it is the "other high crimes and misdemeanors" that, as Amar points out, "will ultimately call for a more nuanced interpretation" (Amar). It is my contention that this interpretation may or may not include the sexual misconduct of William Jefferson Clinton, but it does warrant conviction for perjur y to a jury about such actions. As the Southmayd Professor of Law at Yale Law School, Akhil Reed Amar has authored several books regarding the Constitution and Bill of Rights such as The Constitution and Criminal Procedure: First Principals (Yale, 1997), and The Bill of Rights: Creation and Reconstruction (Yale, 1998). He has written widely on constitutional issues for such publications as The New York Times, The Washington Post, The Washington Monthly, Policy Review, The New Republic, and Slate. He is considered an expert in this area, and has been widely cited by scholars, judges, and justices. It is clear that his credibility is unquestionable. In his recent article entitled Trial and Tribulation, published in the magazine The New Republic, Amar opens that "No president is above the law, but the law for presidents is different than for others, at least in the case of impeachment." As Amar also points out "A president must pursue sound national policies that may render him unpopular in some localities"; therefore he "should not be obstructed by a grand or petit jury from any one locality." In other words, if the president were to enact a policy that some small municipality, or county, or even a state may wholly disagree with or even find unlawful in their representation, that entity should obviously not be able to pursue the president for prosecution solely on the grounds of political differences. This is necessary in order to protect the office of the presidency, and protecting the presidency is of great importance to this nation. Protecting it would be the very reason for the removal of Bill Clinton. His acts of indiscreti on only added to the already tarnished reputation of politicians in general, but now he brings this infection into the most sacred of houses, the White House. Another point is that to remove a president from office would mean to "undo the votes of millions of Americans on Election Day." For the Senate to be able to do this frivolously would mean a "slide toward a kind of parliamentary government that our entire structure of government was designed to repudiate." This would be a bad thing. Our government is structured so that the president, chosen by the people, has a powerful role in government; powerful enough to enact drastic changes as the changing world calls for. This populist presidency that we have chosen to govern ourselves by gives a lot of power to one man. If this endowment is not used to our liking, the people also have the power not to re-elect. However, in times of drastic misuses or abuses of power, the Constitution stipulates a course of action to protect us from such an administration. Amar seems to focus too much on the difference between the impeachment of a judge, or other, and that of a president. He doesn't spend enough time discussing whether or not what Clinton actually did was impeachable. He refers to it as "the pesky definitional problem posed by" what the Constitution refers to as "high crimes and misdemeanors". Here he makes the valid point that when interpreting the Constitution, specifically Article II, section 4 (paraphrased above), we need not take it so literally. In his opinion "This clause lumps together presidential impeachments with all others

International Graduate School Exhibit Shows

International Graduate School Exhibit Shows Introduction One of the most popular marketing communications campaigns of promoting a masters degree program to potential students has been through the use of educational exhibits that are done in cooperation with the British Council.Advertising We will write a custom essay sample on International Graduate School Exhibit Shows specifically for you for only $16.05 $11/page Learn More The British Council (not to be confused as a government entity) is an international education marketing service that enables schools within the UK (and other countries as well) to connect with potential students around the world. This is done through education exhibits wherein various schools have booths that showcase what programs potential students can go for, what amenities can they expect from their respective universities and whether one particular type of program is better than another. Thus, from the perspective of students, the British Council marketing campaign can be c onsidered as one of the best methods of learning what particular program would be best for them. However, despite the advantages showcase by this particular method of direct promotion, it must be questioned whether such a marketing initiative is effective at all given that several of the locations that the British council has campaigned in have students that would not be able to afford the high tuition fees associated with learning within a U.K. based school. International Advertising International advertising initiatives such as those done by the British Council in countries such as Indonesia, Ghana and the Philippines all attempt to target new markets within foreign countries due to flat growth in their main consumer markets (i.e. the U.S.) They do this by utilizing print ads and television advertisements in order to create an association between education and success (i.e. if a person learns at a particular university in the UK they will become wealthy) which results in a far gre ater degree of students applying.Advertising Looking for essay on advertising? Let's see if we can help you! Get your first paper with 15% OFF Learn More In this case, this is a form of informative advertising wherein companies seek to create greater awareness for their products/services. The research methodology behind this form of advertising is basically one which involves creating an association between a new product and a given benefit. For example, advertising campaigns tend to associate the use of some beauty creams as a means of getting a more â€Å"youthful† look. Targeting the Correct Market Segment What must be understood is that the ultimate goal of advertising is to be able target products to the consumers who want to buy them. As such, in order to create sales for a company what is needed is to examine the current market and customers and determine why a product or service is not selling and revise strategies accordingly in order to targe t the correct market segment. Companies in such situations can approach their relationships with consumers through the use of a systematic, rigorous process of segmentation, targeting and positioning which should result in the company being able to determine which consumer segment to approach and how to properly position itself to create sales and maximize profit (Shankar 1999). In the case of many of today’s advertising agencies, this comes in the form of traditional advertising strategies (i.e. print ads, television commercials or sponsorships) or non traditional methods of advertising which take the form of online ads and viral video campaigns which are becoming increasingly popular as a means of reaching millions of people with a relatively small budget. When examining the case of the British Council campaign in promoting UK based educational institutions, it must be questioned whether their strategy of expansion in various Asian markets is a smart one given the limited f unding of local populations.Advertising We will write a custom essay sample on International Graduate School Exhibit Shows specifically for you for only $16.05 $11/page Learn More For example, when examining the locations where the British Council has been holding its educational fairs, it can be seen that they have events occurring within Indonesia, the Philippines, Nigeria, Ghana and Mauritius. While it is not the intent of this paper to disparage the potential such locations have for producing high quality students, the fact remains that these locations have income levels that are far below the UK norm. Even though there would be willing students, it is unlikely that they would even be able to afford the tuition even if significant levels of financial assistance were provided. As such, this calls into question the viability of the target market approach that the British Council educational institution promotion strategy is employing. One aspect to take i nto consideration when it comes to this type of advertising is the fact that at times certain products become a tough sell. In such cases what is needed is to frame an offer to get rid of the objection so as to entice consumers to purchase the product once more despite the market environment dictating the complete opposite type of buying behavior. This process in effect creates a buying situation where the consumer observes the perks of buying a particular product and neglects to take into account the possible negative implications of the sale. Such a situation would normally be possible in market segments that have the excess liquidity to actually buy a product yet are unable to do so. However, within the context of the British Council campaign, despite the efforts of the organization to promote the product (i.e. education in the UK) the fact remains that relatively few people within some of the countries that the campaign advertises in actually have students that can afford the pr oduct they are offering.Advertising Looking for essay on advertising? Let's see if we can help you! Get your first paper with 15% OFF Learn More One strategy that is often utilized in advertising is the use of discounts when selling particular products such as various services (i.e. advertising).What you have to understand is that people love a bargain and, as such, it is at times necessary to lower prices in order to have some form of income rather than none at all (Grà ¸nhaug, Kvitastein Grà ¸nmo 1991). Such a tactic contributes significantly towards the agency’s advertising strategy since this enables consumers to perceive that they are getting their money’s worth when it comes to purchasing the company’s services. As such, if the British Council were to offer partial scholarships to lower the cost of education for particular educational institutions, then it may be possible to actually create a market situation where there would be actual buyers instead of mere onlookers. Present Day Advertising Strategies using the Internet One of the methods that the British Council has utilized in order to prom ote its various education fairs has been through the use of the internet. The sheer proliferation of social media platforms such as blogs, wikis and online forums has created an unprecedented opportunity for advertising services like the British Council to take advantage of this new social trend in order to promote particular products and services via online social platforms. Nearly 22% of all online activity within the U.S. alone is spent on social networking websites and as such is indicative of the consumer market share that social media platforms could potentially provide to the company should it utilize such an advertising tool. Furthermore it has been proven that using social media programs such as viral advertising initiatives results in a certain degree of hype being generated for a particular product or service yet only cost a fraction of a standard advertising campaign. Thus from a cost-benefit standpoint the utilization of social media platforms as advertising tools is no t only advantageous for an advertising agency in terms of brand promotion and gaining a certain degree of market penetration into potentially untapped consumer segments but it can do so at a relatively low cost and as such presents numerous potential avenues of approach by which an agency can generate consumer awareness of its clients products. One way in which the British council has been utilizing social media in advertising its various university fairs was to create a Facebook fan page for the company in order to help better connect itself with its current customer base. What must be understood is that by creating a fan page this allows subscribed Facebook fans to receive updates from the company in the form of fair launch dates, overall service availability, performance and other factors that can contribute to its sale. In fact a fan page creates a human face for the company in that by posting daily news regarding the particular industry the company is in. This helps consumers t o better understand the British council and thus create a greater degree of awareness for the various fairs which translates into a higher likelihood of service patronage. It is also interesting to note that through the fan page the company can also better facilitate particular promotions such as discounts, special contests and other such methods of promotional advertising that are meant to entice greater public interest. Various companies ranging from the alcoholic beverage maker Jack Daniels to the computer manufacturer Asus have Facebook fan pages and this has enabled them to create a larger consumer fan base since instead of the company merely being a nameless entity that consumers buy products or services from, it is subsequently transformed into an entity with particular views, positions on current events and even a sense of humor when it comes to posting its daily wall posts Effective Use of Advertising While advertising is an effective means for a UK based university to comm unicate with its potential students and deliver its intended message, this does not mean that all types of advertising are suitable for delivering a message for a particular type of company or a specific kind of product (Proctor, Proctor, Papasolomou-Doukakis 2002). Since most students can be considered as being rational consumers they would of course tend to patronize a product that they believe is within their price range, is of exceptional quality and has a higher degree of total utility compared to similar products within the market. This would result in students having a greater likelihood of going for a particular university that they saw through informative advertising since for them it fulfills all the prerequisites needed for effective consumption. However, it should be noted that within the context of college education promotions, persuasive advertising is utilized as a means of changing a consumers mind by presenting a need that did not previously exist. For example, whe n going to these fairs people initially have no idea that they need to take up a masters degree, however, after the various presentations given by schools and by the British Council itself, this creates the desire for a masters degree due to the supposed advantages of having one. This can come in the form of showing potential career advantages that come with a master’s degree, how obtaining one would result in more opportunities in the future and lastly how it would actually be fun to take up advanced education in another country. Conclusion Based on the examination of the British Council campaign that was examined, it can be seen that advertising is a way in which a company generates interest in a particular product line in order to encourage greater sales within specific markets. It also acts as a method to generate a certain degree of â€Å"hype† and product patronage for the products/services that the company is offering (Hirschman Thompson 1997). In some product markets, certain types of consumer goods and services require an extra push so to speak when trying to conduct normal business operations. In such instances, if customers are not buying, more often than not, it is an indication that a company is targeting the wrong people (Hirschman Thompson 1997). Taking this into consideration, it can be assumed that in cases where a hard to sell product is involved it is not that the company is experiencing a situation where the consumer does not want to be a customer but rather the company is merely targeting the wrong consumer market. It is in such instances that techniques such as informative, reassuring and persuasive advertising are utilized in order to gain the patronage of the market segment that the company is aiming for. Based on the various examples that have been presented, it can be seen that despite various forms of consumable media in the form of print ads, billboards, commercials, online advertising campaigns and a plethora of oth er types of advertising initiatives being present in the world today, not all techniques utilized in their creation are applicable to particular companies, products or services. At times it requires a specific type of advertising initiative whether informative, persuasive or reassuring in order to reach the ultimate goal of advertising which is to be able target products/services to the consumers who want to buy them and retain their patronage for as long as possible. Reference List Grà ¸nhaug, K, Kvitastein, O, Grà ¸nmo, S 1991, Factors moderating advertising effectiveness as reflected in 333 tested advertisements, Journal Of Advertising Research, vol. 31, no. 5, pp. 42-50, Hirschman, E, Thompson, C 1997, Why Media Matter: Toward a Richer Understanding of Consumers Relationships with Advertising and Mass Media, Journal Of Advertising, vol.26, no.1, pp. 43-60 Proctor, S, Proctor, T, Papasolomou-Doukakis, I 2002, A post-modern perspective on advertisements and their analysis, Jo urnal Of Marketing Communications, vol.8, no. 1, pp. 31-44 Shankar, A 1999, Advertisings imbroglio, Journal Of Marketing Communications, vol. 5, no. 1, pp. 1-15

Study skills Essay Example | Topics and Well Written Essays - 2500 words

Study skills - Essay Example To begin with, the report will analyze on the powers and responsibilities of the Great London authority and the mayor (Mayor of London, 2011). Secondly, the report will have a reflection on the policies that are related to the environment, as introduced by the mayor in the last five years. This will be a critical analysis of the policies and a critical evaluation of the evidence as provided by literature reviews. Thirdly, the report will include focus on the existing gap between policy, public policy initiatives and general practice. This will be in line with the London developments in line with the established policies during the time of governance by the incumbent mayor. Lastly, the report will direct its focus on the concerns about the effectiveness of the greater London authority. This will also reflect on the effectiveness of the mayor in making it a key success in executing all the stated policies. Similarly, the report will have information about the environmental developments that have been effected by the great London authority. The success of the policies will be used to evaluate the performance of the great London authority and the mayor. Therefore, positive accrual will refer that the great London authority has been successful, alongside the services of the mayor, which is a positive trait. Powers and responsibility of the mayor The mayor and the great London authority have various obligations in their mandate, which need to be executed while in office. The GLA is a considerable administrative tool that was incepted in London to take care of the developments. It has vast responsibilities in ensuring there is rapid development in the area. The body is vested with powers and responsibilities that used to execute the decisions. Therefore, the development of London is the initial responsibility of The GLA (Edwards and Miller, 2008). London is a city that needs exponential development with a rapid improvement over the years. Apparently, the GLA is consid ered the apt option that would deal with the development of the city. This is a vast responsibility that needs ample preparedness and stratification of strategies on the development. In the recent times, the GLA has been coming up with developmental programs that are functioning to the advantage of the city. Therefore, it has been responsible for most of in its functions in the city. This shows that it has been effective in implementing it responsibilities. In addition to this, the environment has record rapid improvement as the city generates better services to the people. In essence, the implementation of the strategies by GLA has been successful in the city with more progress recorded in the past five years. The first responsibility of the Great London Authority is social development. Social development is an initiative that is geared towards providing a social induction that makes all the people have a better social life. The people have to be contented with their residence in t he area. This is only done through the provision of highly rated social services. Therefore, it is in the best interests of the GLA to ensure the people have the best social services. The social services include recreational grounds, effective transport and social living. With ample provisions of these services, the GLA will have successfully executed its responsibilities. In actual sense, the GLA will have accrued an effective performance in accordance to its obligations. The second obligation of the Great Lond